Understanding CPM: The Essential Guide to Cost-Per-Thousand in Advertising
In the ever-evolving world of advertising, one term that frequently comes up is CPM, which stands for "Cost-Per-Thousand." This metric plays a critical role in digital marketing, offering a standardized way to gauge the cost efficiency of ad campaigns. In this article, we'll delve into what CPM is, how it works, its advantages, and how it fits into